3 Ways To Use YouTube to Grow Your Business

YouTube offers a massive audience for businesses to tap into. But how can you use YouTube to grow your business? Let's explore three strategies you can use to leverage YouTube and increase your business's visibility and reach.

3 Ways To Grow Your Business Using YouTube

by Casey Eberhart

As a business Owner or Entrepreneur, you're always looking for ways to grow your business and reach new customers. One of the best ways to do this is by using YouTube, the world's largest video-sharing platform. With over two billion monthly active users, YouTube offers a massive audience for businesses to tap into. But how can you use YouTube to grow your business? Let's explore three strategies you can use to leverage YouTube and increase your business's visibility and reach.

1. Create engaging video content!
The first step to leveraging YouTube for your business is to create engaging video content. Whether it's demos of your products, tutorials, or behind-the-scenes looks at your business, your videos should provide value to your viewers. Quality content will keep viewers engaged, increase your watch time and demonstrate your expertise to your audience.

I found a great starter kit on Amazon to get you started (this is the same as the kit below) —---------> https://amzn.to/3PfkeV9

Videos with clear call-to-actions can direct your viewers to your website and social media channels to learn more about your business. To get more video views, consider using paid Google ads, optimizing your video for search, and collaborating with other YouTube creators in your industry. To retain viewers, choose video topics that resonate with your audience, make sure your video is visually appealing and is presented in a way that keeps them watching through the end.

2. Build a community through your video content (Check out my YouTube Channel at http://www.CaseyOnVideo.com )
One of the strengths of YouTube is its ability to foster a community around your brand. To build a community around your brand, utilize the comment section of your videos to interact with viewers, respond to comments, and create engaging conversations. A strong brand connection is always the key to enduring customer loyalty. The viewers who engage with your content will become fans, representing your brand to others and increasing the reach of your content.

Consider also creating community-led campaigns, such as contests where viewers can submit their videos that focus on your brand or featuring them within your video content may boost viewer engagement. Giving your viewers a reason to participate can increase the collaborative relationship and give your community the feeling of being part of something bigger.

3. Use YouTube Analytics to measure success
The final key step in using YouTube for your business is to use YouTube Analytics to monitor the performance of your channel. Metrics like watch time, subscribers, likes, and shares can give you insights into how well your videos are performing and what types of videos generate engagement. With this data, you can adjust your content strategy or improve on your existing videos. Keep in mind that the YouTube algorithm favors videos that viewers watch all the way through, so focus on capturing your audience's attention within the first few seconds of your video.

Check out the Tool of the Week below or go check out http://www.TryThisBuddy.com to get data and more views!

To Wrap:
YouTube is a powerful tool for growing your business and reaching new customers. Creating engaging video content, building a community, and using YouTube Analytics to monitor performance are three key steps for harnessing the power of this platform. Whether you're just starting or have an established business, taking advantage of the vast audience on YouTube should be part of your marketing strategy. Remember, the possibilities are endless with video marketing's continued growth and development, and by leveraging this platform well, your business can grow to thrive.

Check out my YouTube Channel at http://www.CaseyOnVideo.com

I found this YouTube starter kit over on Amazon and I gotta say it is pretty much everything you need to look like a pro for next under 80 bucks! The kit includes lights, gadgets and even a really cool microphone to use with your phone to create great content!

It has over 1200 reviews with a 4.4 rating! All for under 80 bucks!

Grab it on Amazon —---------> https://amzn.to/3PfkeV9

Business Tool of the WEEK! (Always picked to either Save You TIME or Make You More Money)

Check out this awesome tool to help you get more views on YouTube!

You may not be following my journey using YouTube to grow a digital real estate portfolio (I JUST took over http://www.TennisTalkDaily.com ) as a new YT channel.

There is a MUST have tool called http://www.TryThisBuddy.com (that is my link of course) that I use every single day to help with keyword research, title creation, thumbnail research and video upload!

I could go on and on about this, do your business a favor and check it out! They have a FREE version and if you have a small channel I think they even give you a 50% discount!

One of the coolest things is when you are on a video on YouTube and you have this tool you get TONS of data on the video you are watchin…. FASCINATING!

Check it out at http://www.TryThisBuddy.com

Random Interesting Fact of the Week:

In 1987, American Airlines saved $40,000 annually by removing one olive from their first class salads.

Joke of the week:

Did you hear that Casey got a job working for Old McDonald?

He is the new CIECIO!! HA!

(If you have a joke you would like to share, we would LOVE a laugh - please share it in the Expand The Business Facebook Group and tag me in the post!)

3 Quotes on growing your sphere~:

"YouTube is a platform, a distribution vehicle." - Steve Chen

"The best thing about YouTube is that anyone can do it, and that's exactly what I did." - DanTDM

"Yes, DVDs are gone, but there is this wonderful Internet platform out there called YouTube." - Anthony Russo

Book of the week:

The YouTube Creator's Handbook: A Comprehensive Guide to Building a Successful Channel (Blue Link goes to Amazon)

Whether you're just starting out on YouTube or you're looking to take your channel to the next level, "The YouTube Creator's Handbook" has something for you. With step-by-step instructions and expert advice, you'll learn how to create engaging videos, build a dedicated audience, and turn your channel into a profitable venture.

Grab it on Amazon for under 8 bucks! ---------> https://amzn.to/3Re4jZU